With 15+ years of experience in marketing, growth, and leadership and more than a decade spent scaling a startup from concept to success - I partner with companies to help them navigate their next stage of growth with clarity and confidence.
Why I Started Lume Advisories:
After more than a decade as a founder, I realized my true passion was solving the hardest growth challenges businesses face.
Now I bring that operator experience to companies at pivotal growth stages - whether you're scaling from concept to series A-C, expanding into new markets, or professionalizing operations after years of scrappy growth, I'm here to help.
What makes me different:
- Built a business from concept to 31 employees
- Managed P&L, scaled teams, lived through every growth challenge
- Delivered growth through data-driven, measurable strategies
- Fortune 500 client experience (Amazon, Paramount, Norton)
- Over five years of international board leadership with Mangels S.A., a publicly traded company in Brazil, guiding corporate strategy and growth initiatives.
Specializations:
Digital Marketing and Creator Partnerships | Multi-Channel Growth
Strategy | Operational Excellence | VP Level Interim Leadership | AI Marketing Strategies | Startup Advisory | Board Membership | Speaker
Credentials:
- 📢 Speaker: ASU Fireside Chat - AI and Marketing (2025)
- 🎯 Board Member: Mangels S.A. , Find Your Influence
- 🏆 15+ years scaling companies from startup to IPO
— Cristine Vieira, Founder of Lume Advisories